Global plug-in vehicle registrations increased 70% in October 2021 compared to October 2020, scoring 589,000 units (or an 8.8% share of the overall automotive market). Add in the 600,000+ unplugged hybrid units registered in October, and we have about 18% of the global market with some form of electrification last month, and with the last two months of the year also slated to become record months, we should. See more than 20% participation in electrified registries this December.
Fully electric vehicles (BEVs) accounted for 79% of add-on registrations in October, well above the year-to-date count (69%). In total, there were about 416,000 BEV registrations or a 6.2% share of the overall automotive market.
With the YTD count now above 4.8 million units (and with a record 7.2% share), and knowing that the last two months of the year are traditionally strong sellers, we should see the add-on vehicle (PEV) market outperform. easily all 6 million units. this year.
For comparison, 2020 ended with 3.1 million registered units. Not bad, considering the current chip shortage, huh?
While disruption is already happening in Europe and China, we should only see consistent levels of disruption on a global scale next year, which will likely get a boost from the US market as it accelerates due to new incentives and the start of the ramp. -up of several electric vans.
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That being said, December could be the first month to surpass 1 million units globally as the top 3 markets (China, Europe, and the US) are expected to have record months.
The future will depend a lot on the development of the COVID pandemic, economic recovery, and shortages of chips (and batteries), but whatever happens, plugins are expected to continue to increase market share. Many legacy OEMs are now prioritizing their add-on offerings over their fossil fuel models because they need to get a foot in the door in the fast-growing add-on market now to ensure their survival in a future BEV-based automotive market.
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In the model rankings, the small Wuling Mini EV took the monthly Best Seller title, with more than 39,000 registrations, followed by the Tesla Model Y (27,846 registrations), which had its best first month of the quarter. So the Tesla crossover should have a record score in December. Say … more than 70,000 records?
The bronze medal went to BYD Qin Plus PHEV, which once again broke a new personal record (17,503 entries). The endless acceleration of BYD’s midsize sedan continues, which, added to the seemingly endless acceleration of the BEV trim (# 7, 8,405 registrations), has the Qin Plus. When both versions are counted together, they record about 26,000 records, which is starting to approach the 39,000 record average the Tesla Model 3 had last quarter. Has the midsize Tesla finally found a worthy competition?
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BYD shines in the brand ranking
In October, BYD’s never-ending acceleration had another chapter, registering more than 80,000 units. It appears that the Shenzhen automaker is adding some 10,000 units to its production every month, so we could see it hit 6 digits in December. For now, the new record was enough to earn it the title of Best Seller in October, and in terms of volume, BYD’s numbers put it close to Tesla’s quarterly average in the third quarter of 80,433 units/month.
The following positions have not brought surprises, but in # 8 we have Kia obtaining a record score (19,259 records). In addition to the near-record performance of the # 9 Hyundai, which made the Korean OEM one of the winners of the month, mainly thanks to the Ioniq 5 and EV6, which provided that extra volume to what are already very consistent lineups. We may have these two targeting the top 5 presences soon.
But the main trend is the boom and bust of Chinese brands. Adding together the share of the 9 Chinese brands in this top 20, they represent 36% of all add-on vehicles registered last month.
The surprise among them is the # 20 Pocco, a little-known brand focused on making small electric vehicles that only landed five months ago, and has already debuted in the top 20. Of the current line of two models, the small Duoduo of The four-seater looks particularly interesting, like a quirky kei car from Japan. The small electric vehicle has similar specs and prices to the Wuling Mini (14 kWh battery, 100 km / h top speed, ~ $ 5,400 USD), but is served in a (slightly) larger body with 5 doors. With a third model landing soon, the Lala mini-MPV, Pocco could be another surprise coming from China.
And below the table, there are more Chinese automakers (NIO, Li Xiang, Hozon, Weltmeister, Chery, etc.) that could soon be in the top 20, so it should only be a matter of time until this list. global top 20 have a majority of Chinese brands.
On the YTD chart, there wasn’t much to report in the top positions – # 2 BYD distanced itself from # 3 SGMW, and … that’s it when it comes to the top half of the chart.
To see changes in positions, we have to go to the second half of the table. There, Peugeot has overtaken Toyota and is the new # 13, while GAC moved up to # 16 and Changan is now # 18.
XPeng joined the table at 20th place, making it the 8th Chinese brand in the rankings. NIO is now less than 6,000 units ahead of XPeng, so the race between these two ambitious Chinese startups is one of the few interesting things to follow until the end of the year. By now, the top table positions are firmly in the hands of their owners.
Regarding OEM registrations, Tesla lost a share point compared to September but should regain it in the next two months of the quarter, ending the year with a 15% share, one point less than in 2020 and 2 points less. than in 2019.
The remaining OEMs held their positions and shares, but expect BYD to pressure SAIC in December; we could still have a surprise in the last place on the podium.
